The 776BC Story

776BC references the founding year of the ancient Olympic Games, when sport as we know it was born.

776BC Sportswear is inspired by real athletes. Athletes that embrace hard work. Those who don’t do it for the money but for the love of the competition, and a desire for pure athletic achievement. Challenging their bodies, persisting through the tough days, harnessing a relentless inner drive to achieve the ultimate reward; to represent their country on the ultimate stage. 


776BC Sportswear

776BC is dedicated to delivering the ultimate in high performance sportswear for the elite and everyday athlete. Founded in Melbourne by two time Olympic Rower and Beijing Olympic Silver Medalist Cameron McKenzie-McHarg and Kate McKenzie-McHarg, 776BC was born out of a vision to work with the world's best athletes to develop the ultimate in high performance sportswear. 

Every item in the 776BC sportswear range undergoes an extensive development program combining high performance technical fabrics and construction techniques with significant athlete input, testing and feedback to ensure all 776BC sportswear garments deliver uncompromised performance for the athlete; the ultimate in quality, comfort, performance and style.

Currently the 776bc Sportswear line includes garments for Men and Women in the following categories: 

Compression Clothing:  

Compression Shorts, Compression Tops, Compression Tights

Rowing Gear, Kayaking Gear:

Rowing Zoot Suits

Our Partners

776BC is proud to have partnered with the Victorian Institute of Sport to supply Elite Zoot Suits and Performance Shorts to the VIS Rowing Team for Season 2013.

The Victorian Institute of Sport strives to be the leading provider of high performance sports programs for talented athletes, enabling them to achieve national and international success.

776BC is a proud partner of the Australian Sailing Team and Australian Sailing Squad. As the official Compression Supplier, 776BC provides the Australian Sailing Team athletes with a range of technical performance garments to meet their training and recovery needs. 

The Australian Sailing Team is the national representative team for Olympic and Paralympic class sailing. The Australian Sailing Squad is the development program of the Australian Sailing Team and provides the pathway from elite youth to Olympic level competition.


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